- The league tables for 'number of followers' are a nonsense - any quick google search will show you how to quickly 'buy' followers, and there is a juvenile (yet compelling) culture of 'I'll follow you if you follow me'. The magic is having quality followers not the quantity of them.
- For Cameron a 'quality' follower would probably be swing voter. The reality is that most people on Twitter are either IT Geeks, Media/Marketing Types or Political Animals - the vast majority of whom are dead set in who they will vote for. As others have remarked those who aren't political are unlikely to be inclined to follow Cameron.
- It is therefore simply not a good use of the Man's time and a distraction from methods of campaigning that could engage the people he isn't currently reaching.
- Staying off also avoids the potential banana skin of the ill-advised tweets after a shandy or two. I actually follow our local Labour MP in the hope she drops a clanger.
- Anyway, it's a neat technology and it has its place - but it aint the game changer its proponents think it is and DC is right in sidestepping it.
Monday, January 25, 2010
Oratio obliqua options...
Twits, twats, tweets...One minor debate going on at ConservativeHome is why David Cameron isn't on Twitter. A quick glance shows probably half for and half against the idea of DC twittering...but one comment stands out (no, not mine although I added my tuppennyworth which coincides with the second bullet point below) but towards the bottom GuyTheMac nails it: as I've linked to his blog I'm sure won't mind if I copy most of his ConHome comment here (my emphasis):
Posted by Span Ows at 8:31 pm