The incredible facts and figures aren't encouraging. All of the World's rivers and lakes (and including that built up in the clouds...some of which is dropping in the violent hail storm that's above me right now!) carry less than 1% of the world's freshwater. Great graphic image on the Nature webpage - with picture credit to USGS - of the global water distribution HERE.
How much water is there on the planet?... ...less than 3% of that is freshwater. Of that, nearly 70% is in ice caps, glaciers, and permanent snow, and 30% sits in ground water.
A few examples of more facts from the article: Enough water to go around?
Makes one wonder but will it make anyone more careful with their usage? No.
70 liters: water needed to create a single apple
900 liters: water needed to produce a kilogram of maize
10,850 liters: water needed to produce a pair of jeans
15,500 liters: water needed to produce a kilogram of industrial beef